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CRAFTING A COMPELLING FUNDING DECK FOR INVESTORS
A funding deck is a critical tool for startups seeking investment. It's your opportunity to convey your business idea, market potential,...

Think Straighter
1 min read


NAVIGATING ECONOMIC CONTRACTIONS AND CONSUMER CONFIDENCE
In the ever-changing landscape of business, the economy can be unpredictable, and consumer confidence can fluctuate, as we are beginning...

Think Straighter
2 min read


EMBRACE IMPERFECTION: LEARNING AND GROWING FROM BUSINESS MISTAKES
Welcome, Think Straighter entrepreneurs and business enthusiasts, to a blog that celebrates the beauty of imperfection and the lessons we...

Think Straighter
3 min read


BED, BATH AND BEYOND BADLY MANAGED
Once a popular destination for home goods, BB&B struggled in recent years with customer engagement, brand loyalty and their sales model....

Think Straighter
3 min read


THE ART OF A DISCOUNT
Pricing is a crucial aspect of any business, and offering discounts can be an effective strategy to attract customers, increase sales,...

Think Straighter
2 min read


THE MARKETING FUNNEL
Marketing is a crucial aspect of any business, and it involves a series of activities aimed at creating awareness, generating interest,...

Think Straighter
3 min read


SOCIAL MEDIA IS WHAT NOW?
Social media refers to online platforms and tools that enable people to share and exchange information, ideas, and content in a social or...

Think Straighter
1 min read


THINKING STRAIGHTER IN BUSINESS
Thinking clearly and making informed decisions is essential to success in business. The fast-paced and complex nature of today's business...

Think Straighter
2 min read
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